As funds dry up, startups are forced to balance growth with profitability

The Week | 29 January 2023

NOT SO LONG AGO, the buzzword in the startup ecosystem was unicorn, a moniker for startups valued over $1 billion. Every startup dreamt of becoming one, and India has minted some 100 unicorns so far. In 2021 alone, 42 startups became unicorns.

In 2023, though a different species is garnering attention—the cockroach. No animal can match a cockroach’s ability to survive changing environments and move forward. And that is the need of the hour now in the startup world, which is stuck in a funding winter.